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The 2027 season

Become a sponsor.

Give what you like from £10. Cross a line and your name goes somewhere new, and every level keeps everything below it.

Sponsoring as a business? The Pit Wall · £5,000
YOUR NAME£10011 NOV ’26•••YN

For fans · from £10
Burton's BallersName on the race car£100 incl. VAT

£400 more and you become Gus’ Goats.

You get
£10+Gus or BustName on John
  • Your name on John, Gus's Mazda MX-5 road car, liveried up like a race car
  • Entry into the backer prize draw
  • Race-weekend updates in your inbox
  • Early bird bonus · top secret

No purchase necessary: free entry via our newsletter

£100+Burton's BallersName on the race car
  • Your name on the race car for the Porsche Carrera Cup Deutschland season
  • Early bird bonus · top secret
£500+Gus’ GoatsName on the Supercup car£400 away
  • Your name on the car for the Porsche Mobil 1 Supercup, racing at Formula 1 weekends
  • The team cap. Sponsors only
  • Meet Gus at the Fan Zone at races
  • Early bird bonus · top secret
On the houseWear the cap to a race and come and find us. If we can, we'll show you round the paddock.
£1k+Inner CircleAdd your company colour£900 away
  • Your company colour on your pin
  • A link button on your pin
  • Early bird bonus · top secret
£5k+The Pit WallEvents, hospitality and Gus£4,900 away
  • Preseason reception, London 11 March 2027
  • End of season party, Istanbul 3 October 2027
  • Meet & greet with Gus at races
  • Access to hospitality & experiences
  • Early bird bonus · top secret

We'll call you to arrange your perks.

Paid once, up front, for the 2027 season. VAT included.

Want your company on the car? See business packages.
For businesses · priced before VAT

Your company
on the car.

Paid once for the season. Add your VAT number at checkout and Stripe sends a VAT invoice.

Gus's 911 GT3 Cup car from the front
For businesses
£5,000+VAT where applicable
  • +Preseason reception, London 11 March 2027
  • +End of season party, Istanbul 3 October 2027
  • +Meet & greet with Gus at races
  • +Access to hospitality & experiences
  • Early bird bonus · top secret

We'll call you to arrange your perks.

Team kitSponsor-only team kit for two
See the full package
For partners

Bigger plans?

Talk them through with Alex and Gus. Hospitality across all 8 Formula 1 weekends, your brand on the car, built around you.

Heads up

Everything is paid once, up front, for the 2027 season.

Fans who join early get an early bird bonus. It’s a secret. You’ll want it.

At checkout

We’ll ask for the name you want on the car, or on John. If your level comes with kit, we ask for your size and a postal address, so it turns up at the right door.

Pay by card, Apple Pay, Google Pay or Klarna. Terms and privacy, if you like that sort of thing.

Not quite right?

What would
get you in?

Tell us what you’d want from a level. We read every single one.